=> Pay-Per-Click (PPC) Management
=> Search Engine Marketing
:: Email Marketing
:: Custom Programming &
Web Development
:: Project Management
:: Online Branding and more...
Welcome to TrafficLabs.com ... we are pleased you came by to visit us and learn more about who we are and the challenging work we love so much.
If you are in a situation where you want to create more traffic, more targeted traffic, for your Web site then you came to the right place. We work very closely with our clients to develop out a specialized plan and approach when addressing their needs for better products or services exposure, customer acquisition/retention and creating a viable business online.
An important benefit of utilizing our services is the personalized approach we take to each marketing campaign. We want you to succeed and reach your business goals and we commit 100% to helping you along your path.
Search Engine Marketing/Optimization
Search Engine Optimization is the art of dialoguing with the search engine bots (the specialized computer based programs that "crawl" the web looking for "content" to index) AND your target audience. There are a number of skills involved and they range from:
- Server Level Technical Proficiency...
- Programming in various Scripting Languages like PHP/ASP/PERL and so on...
- Proficiency in XML/XHTML...
- The need to be able to write good, crisp, focused marketing and technical copy...
- A strong intuitive sense of trends and other variables...
- Demographic Analysis
- The ability to analyze statistical data and adjust marketing campaigns accordingly...
- Standards Based Design and Useability...
- Database programming and highly organized flat-file directory tree management...
- and much more...
There are many diverse and challenging aspects when creating and implementing a successful Search Engine Optimization campaign. We take each project individually and work closely with our clients to determine what will give them the best bang for their marketing dollar. Our team will work hard to implement a successful SEO plan that will, overtime, bring in some high-targeted and higher-conversion rate visitors to your site to help increase your revenue...and build you an expanding audience base for your brand.
Please follow this link for more specific information about our Search Engine Marketing/Optimization Services...
More on Search Engine Optimization
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**OR**
If you would like to obtain a free estimated quote, without us speaking with you, then fill out the following easy form and we will do some preliminary research on your behalf.
No Obligation FREE Search Engine Optimization Price Quote.
We look forward to serving your needs and beating your expectations.
Targeted Email Marketing Campaigns
Our goal is to obtain the lowest possible Cost of Acquisition per lead / sale / member.
Our methods are geared towards the goal of finding the best possible sources of lead generation for your organization. We provide a service that delivers your offer to the best list source based on the generality or specificity of your target audience. Most list owners are only interested in selling you their own inventory to the exclusion of all others. As list brokers we are only loyal to the lists and databases that work best for your organization.
We measure our efforts on a "cost per acquisition" basis. Standard opt-in email lists range from 40 cents per thousand emails to 400 dollars per thousand emails. But in B2B markets the lowest cost per email is not always the best way to choose a list for your campaign.
Opt-in Email Campaigns
Email Marketing Options
Custom Built B2B Lists are by far the most accurate and responsive. We target the data in your specific market based on your company’s parameters. We can pre-screen and pre-qualify the prospect on the phone as to their interest in your product or service. We verify the accuracy of the first and last name and email address. The data will also include their Company name, address, city, state, telephone and any other information that is needed for your campaign. Each decision maker on the list will have given verbal approval to receiving your email just prior to the send-out. This is quality lead generation.
We can also take your existing database and requalify it by name, email address etc....
More on Email Marketing
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Resources and Links
There have been many changes in the Search Engine Marketing arena recently. Google is now unveiling it's Froogle Merchant Engine and Local Search Technology. Yahoo has now moved to a more aggressive search business model with recent purchases of Overture and the infamous Inktomi Technology. In the meantime, there is an increased emphasis in the Pay Per Click marketplace. Natural search listings are becoming more competitive all the time and a more diversified approach to driving qualified, targeted traffic to your Web site is the rule of the day. We will continually update this site based on the ever changing landscape of search engine optimization, email marketing, branding and all things online.
Another important change recently are new laws enacted by Congress that put in place some strict rules and regulations relating to email, email marketing and the huge volume of unsolicited email being sent and received daily. We only use carefully assembled "double opt-in" lists that we are constantly testing and refreshing to make sure we are not sending, and will never send, spam. For more on our approach and strategies please visit our page for more information.
There are a number of excellent online resources that we support and encourage you to visit. Gathering information about which company or what service to utilize when you are looking to implement a successful online marketing campaign is no small task. These links will help to further your education and intelligence gathering...we hope they help.
Online Marketing and Research Links
